In Addworth Solutions, people matter process matters
Call Us at: +60 3 7713 3239

Writing and presenting a marketing plan

This course is designed for sales and marketing managers who need guidance on how to draw up a marketing plan that is actionable. Writing a solid marketing requires pre-work in the form of market research of the market. This programme examines the various areas that need to be considered in coming up with a solid marketing plan that is in line with the business plans of the company. After the training workshop, participants will be able to understand the essentials of a good written marketing plan, put together a marketing plan & present it convincingly.

Brief course outline  
  • Relationship between a business plan and a marketing plan
  • Essentials of Marketing
  • The Marketing Plan Elements
  • Research & understanding markets
  • Strategy Development
  • Putting together a Marketing Plan
  • Evaluating & Presenting a Marketing Plan

 

Refer to our Training Calendar for the next public programme.
Contact us for an in-house programme that is customised for your business needs.

Read more about this topic here

Follow Us On Twitter